Friday 31 January 2014

Wireless Solutions and how to sell them



Expanding into the wireless market and building new revenue streams


In some cases WiFi networking and public Internet access is a peripheral requirement to a main requirement for a telephone solution.  In such situations, the traditional comms reseller with little knowledge of wireless can walk away from the opportunity or work with one of the WiFi infrastructure distributors such as ICON who can ease their transition into this lucrative market.  

As a value added distributor, ICON’s raison d’etre is to provide the field technical expertise needed for vendors to sell into the channel.  ICON’s purpose is to ease the introduction of new solutions into the channel through transfer of the new technology understanding into the reseller chain by providing support, training, and backup for the solutions at all stages of the business transaction - sales, deployment and after sales. 

The Digital Economy Act


The digital economy act is a minefield of confusion.  If you provide a hotspot service, you may be required to maintain records and you may be liable for misuse. However, this can depend upon the business model you use to offer the hotspot service.  

Compliance with the act is not something that it is easy to add after the hotspot has been deployed.  To ensure that the customer is able to meet its compliance requirements channel partners, when installing the hotspot infrastructure, need to deploy a solution such as the Nomadix gateways that includes the ability to record and track logons and usage.  

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